Mars Media Family is an experienced and respected multigenerational company that makes the connection between consumers and brands and provides solutions in the following areas: sponsorship sales, production, and promotion to event marketers, with an eye on maximizing revenue, cost containment, and legal requirements. We develop budgets and deliver sponsors to enhance any event marketing activity, holiday celebration, sporting event, community activity and many other multicultural events. We have worked closely with a variety of cities in the Southern California Area.
The mission of Mars Media Family, LLC is to create measurable, accountable value to our Family of clients and preferred partners.
- To provide a variety of grass roots solutions for engaging our clients with prospective customers.
- To create relationships and provide companies with value added services in the areas of revenue generation and sales development.
- To maximize relationships with advertisers by developing direct response sales programs and increasing brand awareness.
- To continue relationships with long term associates by providing strategic planning insight and tactical recommendations for implementation.
- To activate a diverse mix of marketing platforms with the goal of engaging consumers.
- Honesty and integrity are the truest measuring sticks of any business or personal relationship.
- The measure of a business is the manner in which it handles challenges – not successes.
- Mutual respect and trust must exist between all Mars Media Family clients and ourselves, as well as our vendors and suppliers.
- Long term mutually beneficial relationships only work when both parties are successful.
- Open, honest communication is the only way to express needs, concerns, successes, and opportunities.
Mars Media Family
Andrew F. Mars
CEO of Mars Media Family
Andy Mars brings over 30 years of experience in broadcast sales, promotions and marketing. Mars grew up in Pittsburgh, Pennsylvania and graduated from Syracuse University majoring in communications. He spent 10 years working for CBS Radio in Los Angeles and Boston. Andy joined Liberman Broadcasting in 1990, where he spent 18 years, and participated in the growth from two Orange County radio stations to 21 radio stations and five television stations across the country. During his time at Liberman, he produced major concerts and huge community festivals. Mars was a member of the Southern California Broadcaster’s Associations for ten years and was Chairman of the Board from 1998-1999. He is an active member on the Board of Directors for KinderVision, the national family safety and education foundation.
Alexandra “ Ally Mars “ has had an extremely diversified career so far. Growing up in Orange County, Ally was fascinated with the fashion industry and managed two retail stores. She later worked at wholesale fashion stores in downtown Los Angeles. After three years in downtown, her father Andrew Mars asked her to join Mars Media Family as a Partner and Lead Account Executive. Ally has grown up around radio, television, and event marketing. She attended KIIS 102.7FM and was on the air with legendary DJ, Rick Dees, was backstage at major festivals, and was enveloped by the Hispanic Culture.
Since joining MMF, Ally has worked with major brands like; Home Depot, Procter and Gamble, Sprint, an O’Reilly Auto Parts in creating meaningful engagements with consumers. Ally is all about strategic planning, meeting the unique needs of our clients, and insuring that follow though is completed. In addition, Ally brings a millennial’s vision regarding social media, content, and the appropriate look of the positioning of a product.
A multigenerational team which brings the best of two generations working together for maximum success for our client. Finally, Ally is an active participant in the Southern California non-profit community serving on numerous boards and supporting her favorite charities.
“It is my pleasure to recommend the services of Mars Media Family and Andrew Mars in the area of event production, execution, promotion and sponsorship development. We can count on MMF to be professional in their conduct of business and in meeting deadlines and providing the information we desire for a successful event. We know we will get straight answers and realistic expectation in achieving goals. You can depend on MMF and Andy to act in compliance with any requirements and do it with a positive enthusiastic attitude.”Mike McCoy
Your staff has been excellent and extremely responsive when it comes to finding solutions to the challenges that always come up when you are working with crowds of over 150,000 or more. During the challenging times of last couple of years, Mars Media Family has continued to add value to our investment. You seem to understand that my company and others demand more and more to make it a profitable relationship.”Anthony Nanfria
Thank you MMF for having us participate in the Fiesta de Independencia event in Santa Ana. I got great feedback from my street team in regards to the event and staff. I definitely think this was a good fit for us! I attended the event on Sunday afternoon and thought the layout of the event was perfect, it allowed a constant flow of traffic at the vendor area and carnival area. I was impressed with the large crowds and how it was maintained under control due to security presence and event layout. I appreciate your team continuously stopping by our event site and ensuring our needs were met. This event will be in our priority list next year! I highly recommend this event or any event organized by Mars MediaLili